Brightening and Plumping Milky Serum Formulation

To create a natural milky serum that meets your requirements for brightening, plumping, and a stable lotion-like texture, I recommend using a combination of LeciCream™ (a natural lecithin-based emulsifier) and Xanthan Gum (smooth texture) to provide the desired viscosity.

Natural Brightening & Plumping Milky Serum Formula

Water Phase:

1. Water: 81.5%
2. Safe-B3™ (Vitamin B3): 5% (Brightening, reduces dullness, and strengthens the skin barrier)
3. Vitamin C Hyaluron (Ascorbyl Propyl Hyaluronate): 1% (Brightening and deep hydration for a plumping effect)
4. Xanthan Gum (smooth texture): 0.5% (Natural thickener to prevent the serum from being too runny)

Oil Phase:

5. Avocado Oil (Refined): 3% (Moisturizing and nutrient-rich)
6. Chia Seed Oil (Virgin, Cold-Pressed): 3% (Omega-3 for elasticity and plumping)
7. Jojoba Oil (Golden): 3% (Skin-balancing moisture)
8. LeciCream™: 2% (Natural emulsifier that creates a milky, skin-friendly texture)

Preservative:

9. Mild Preserved Eco™: 1% (Natural-derived preservative)

Mixing Instructions:

1. Water Phase: Dissolve Safe-B3™ and Vitamin C Hyaluron in the water. Then, sprinkle Xanthan Gum into the water and blend at high speed until a smooth, light gel is formed.
2. Oil Phase: Mix LeciCream™ into the blend of Avocado Oil, Chia Seed Oil, and Jojoba Oil.
3. Emulsification: Heat both the Water Phase and the Oil Phase separately to approximately 70-75°C.
4. Combine: Gradually pour the Oil Phase into the Water Phase while blending at high speed. Continue blending until a uniform milky lotion forms.
5. Cool Down: Allow the mixture to cool down while stirring gently.
6. Preserve: Once the temperature is below 40°C, add Mild Preserved Eco™ and mix thoroughly.

Key Benefits:

• Natural Base: Uses lecithin and natural gum to create a stable emulsion without synthetic polymers.
• Whitening & Brightening: High concentration of Vitamin B3 and specialized Vitamin C targets skin tone.
• Plumping & Moisture: The combination of Hyaluron and Chia Seed Oil provides a "full" look to the skin, while the three oils ensure deep moisturization.
• Perfect Texture: The Xanthan Gum ensures the serum has enough "body" to stay on the face without being heavy or greasy.

Between Olivem 1000 and LeciCream™, both are excellent natural-derived emulsifiers, but they offer different textures:

• LeciCream™ (Hydrogenated Lecithin): This is more suitable if you want a true "milky serum" feel. Lecithin creates a very fine, fluid emulsion that feels light, silky, and highly compatible with the skin. It gives that high-end "milky" aesthetic.
• Olivem 1000: This is better if you want a "light lotion" feel. It creates a liquid crystal structure that is great for the skin barrier, but at the low concentrations needed for a serum, it can sometimes feel a bit more "waxy" compared to the silkiness of lecithin.

To prevent separation (Stability):

Yes, you definitely need a stabilizer. Even with a good emulsifier, a serum has a high water content and a relatively low viscosity, which makes it prone to "creaming" (oils floating to the top) over time.

I recommend adding Xanthan Gum (smooth texture) at 0.3% - 0.5%. This will:

1. Prevent Separation: It thickens the water phase to keep the oil droplets suspended.
2. Control Viscosity: It provides the "body" you requested so the serum doesn't run off the face but still feels light.

Recommended Natural Milky Serum Formula

Water Phase:

1. Water: 81.2%
2. Safe-B3™ (Vitamin B3): 5% (Brightening)
3. Vitamin C Hyaluron: 1% (Brightening & Plumping)
4. Xanthan Gum (smooth texture): 0.3% (Stabilizer & Thickener)

Oil Phase:

5. Avocado Oil (Refined): 3%
6. Chia Seed Oil (Virgin, Cold-Pressed): 3%
7. Jojoba Oil (Golden): 3%
8. LeciCream™: 2.5% (Natural Emulsifier)

Preservative:

9. Mild Preserved Eco™: 1%

Mixing Instructions:

1. Prepare Water Phase: Dissolve Safe-B3™ and Vitamin C Hyaluron in water. Sprinkle Xanthan Gum into the water and blend at high speed until a smooth, clear gel forms.
2. Prepare Oil Phase: Mix LeciCream™ into the blend of Avocado Oil, Chia Seed Oil, and Jojoba Oil.
3. Heat: Heat both phases separately to about 70-75°C.
4. Emulsify: Gradually pour the Oil Phase into the Water Phase while blending at high speed (using a hand blender is best). Continue blending for 3-5 minutes until a uniform milky texture forms.
5. Cool Down: Stir gently while the mixture cools.
6. Preserve: When the temperature drops below 40°C, add Mild Preserved Eco™ and mix well.

This formula will give you a stable, brightening, and plumping milky serum with a professional, non-runny texture.