Widely used as a white pigment in paints, coatings, and plastics due to its high opacity and brightness. Provides excellent UV resistance, making it valuable in sunscreens and cosmetic products to protect skin from sun damage. Also used in paper manufacturing to improve whiteness and opacity. In construction materials, it enhances durability and color stability. Applied in photocatalytic air and water purification systems because of its ability to break down organic pollutants under light exposure. Used in some food products as a coloring agent to achieve a bright white appearance.