Widely used in sunscreen and cosmetic formulations for its strong ability to absorb UVB radiation. Provides effective protection against sun-induced skin damage, including sunburn and premature aging. Known for high photostability, meaning it remains effective under prolonged sunlight exposure without breaking down quickly. Often combined with other UV filters to achieve broad-spectrum protection. Suitable for use in lotions, creams, and sprays due to its oil-soluble nature and compatibility with various cosmetic ingredients. Considered safe for topical use with low potential for skin irritation or sensitization.