Biotinyl-GHK tripeptide is widely used in skincare and haircare products due to its beneficial properties. In skincare, it helps to improve skin elasticity and firmness by stimulating collagen production, reducing the appearance of fine lines and wrinkles. It also enhances skin hydration, making it a popular ingredient in anti-aging and moisturizing formulations. In haircare, this peptide strengthens hair follicles, promotes hair growth, and reduces hair loss. It is often included in shampoos, conditioners, and serums aimed at improving hair density and overall scalp health. Additionally, its biotin component supports healthier, shinier hair by nourishing the strands. Its multifunctional benefits make it a versatile ingredient in cosmetic and personal care products.