Widely used as an intermediate in organic synthesis, particularly in the production of pharmaceuticals and agrochemicals. It plays a key role in the development of active pharmaceutical ingredients (APIs) due to its reactive aldehyde group and bromine substituents, which facilitate various chemical transformations. Additionally, it is employed in the synthesis of dyes and pigments, contributing to the vibrant colors in industrial applications. Its methoxy group enhances its utility in creating complex molecules for research and industrial purposes.