Used as an intermediate in organic synthesis, particularly in the production of pharmaceuticals and agrochemicals. It serves as a building block in the formation of more complex aromatic compounds through cross-coupling reactions such as Suzuki or Heck reactions. Its bromo and ethoxy functional groups allow for selective modifications, making it valuable in the development of active ingredients in crop protection agents and medicinal compounds. Also employed in the synthesis of fragrances and dyes due to its stable aromatic structure and reactivity profile.