This chemical is primarily used in organic synthesis as a building block for the preparation of more complex molecules. It serves as a key intermediate in the production of pharmaceuticals, particularly in the development of compounds with potential therapeutic properties. Additionally, it is utilized in the synthesis of agrochemicals, where it contributes to the creation of pesticides or herbicides. Its reactive bromine and ketone functional groups make it valuable for cross-coupling reactions and other transformations in medicinal and industrial chemistry research.