Used as an intermediate in organic synthesis, particularly in the development of pharmaceutical compounds. It serves as a building block for constructing more complex molecules due to the presence of both bromine and amide functional groups. The bromine atom allows for further transformations via cross-coupling reactions such as Suzuki or Heck reactions, enabling the formation of carbon-carbon bonds. The amide group provides polarity and can participate in hydrogen bonding, which is beneficial in drug design for improving target binding. Commonly employed in medicinal chemistry for synthesizing potential bioactive agents, including CNS modulators and anti-inflammatory candidates. Also utilized in research settings to prepare labeled compounds or probes for biochemical studies.