Used primarily in organic synthesis, it serves as a key intermediate in the production of complex organic compounds. Its structure makes it valuable in the development of liquid crystals, which are essential for display technologies like LCDs. Additionally, it is employed in the creation of pharmaceuticals, where its terphenyl core can be modified to produce biologically active molecules. In materials science, it contributes to the synthesis of advanced polymers and coatings, enhancing their thermal and chemical stability. Its bromine atom also allows for further functionalization, making it versatile in various chemical reactions.