Used primarily in organic synthesis, particularly in the preparation of complex molecules through coupling reactions. It serves as a key intermediate in the production of pharmaceuticals, where its bromine atom can be substituted or used to form carbon-carbon bonds. Additionally, it is employed in the development of liquid crystals and advanced materials, contributing to the creation of displays and electronic components. Its aromatic structure also makes it useful in the study of reaction mechanisms and in the synthesis of specialty chemicals for research purposes.