Used primarily as an intermediate in organic synthesis, this compound serves in the construction of complex molecules through its reactive alkene and bromine functionalities. The terminal double bond allows for polymerization or addition reactions, while the bromine atom enables cross-coupling reactions such as Suzuki or Heck couplings. It is also employed in the preparation of pharmaceuticals, agrochemicals, and specialty monomers for functional polymers. Its bifunctional nature makes it valuable for building carbon chains with specific branching or functional group placement.