Used as an intermediate in organic synthesis, particularly in the production of fragrances and flavoring agents due to its pleasant aromatic character. It serves as a building block in the preparation of more complex esters and aromatic compounds used in perfumery. Also employed in the synthesis of pharmaceuticals and agrochemicals where a substituted benzoate ester is required. Its stability and reactivity make it suitable for use in esterification and transesterification reactions under controlled conditions.