This chemical is primarily used in organic synthesis as an intermediate for the production of various pharmaceuticals, agrochemicals, and specialty chemicals. It serves as a key building block in the synthesis of complex molecules due to its reactive bromine and ketone functional groups. In pharmaceutical research, it is utilized to develop compounds with potential therapeutic properties, such as anti-inflammatory or antimicrobial agents. Additionally, it finds application in the synthesis of dyes and pigments, where its structure contributes to the desired color properties. Its versatility in chemical reactions makes it valuable in research and industrial processes.