Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of bioactive molecules that require a substituted aromatic scaffold. Its nitro group allows for further functionalization, such as reduction to an amine, enabling the construction of more complex structures. The bromine atom serves as a handle for cross-coupling reactions, including Suzuki and Heck reactions, making it valuable in medicinal chemistry for creating diverse compound libraries. The tert-butyl group provides steric hindrance, helping to control the regioselectivity and directionality of reactions. Also employed in the preparation of specialty materials where controlled substitution patterns on benzene rings are needed.