Used as an intermediate in organic synthesis, particularly in the preparation of pharmaceuticals and fine chemicals. It serves as a building block for the synthesis of flavonoids and other bioactive molecules due to the presence of both hydroxyl and ketone functional groups, which allow for diverse chemical transformations. Its aromatic structure with electron-donating substituents makes it suitable for use in condensation reactions and in the formation of heterocyclic compounds. Also explored in the development of photoinitiators for polymer chemistry due to its ability to absorb UV light and generate radicals.