Used as an intermediate in organic synthesis, particularly in the production of pharmaceuticals and agrochemicals. It plays a role in the development of compounds with potential therapeutic properties, such as anti-inflammatory or anticancer agents. Additionally, it is utilized in the synthesis of dyes and pigments due to its aromatic structure, which contributes to color stability and intensity. Its methoxy and ester functional groups make it a versatile building block in various chemical reactions, including esterification and coupling processes.