Used in biochemical research to study cellular signaling pathways, particularly those involving calcium regulation and enzyme activity. Plays a role in investigating the function of ADP-ribosyltransferases and sirtuins, which are involved in DNA repair, gene expression, and metabolic regulation. Commonly applied in assays to understand mitochondrial function and oxidative stress responses in cells. Also utilized in studies of ion channel modulation, especially transient receptor potential (TRP) channels, due to its role as a natural activator. Valuable in developing assays for drug discovery targeting metabolic and neurodegenerative diseases.