Used in the fragrance industry for its sweet, floral, and slightly balsamic odor, 3-Phenethylphenol is a valuable ingredient in perfumes and scented cosmetics. It enhances scent compositions by adding depth and longevity, particularly in rose and lilac-type fragrances. It also serves as an intermediate in the synthesis of more complex aroma chemicals and pharmaceuticals. Due to its antimicrobial properties, it finds limited use in preservative systems for certain personal care products.