Used primarily as a sex pheromone in pest management, especially for monitoring and controlling the population of obliquebanded leafroller moths (Choristoneura rosaceana). It is employed in traps to attract male moths, helping farmers detect infestations early and reduce reliance on broad-spectrum insecticides. Also utilized in mating disruption techniques, where the pheromone is released into crops to confuse males and prevent mating, thereby lowering pest reproduction in orchards and vineyards.