Used in organic synthesis as a versatile intermediate for the preparation of various pharmaceuticals and agrochemicals. It serves as a key building block in the development of active compounds, particularly in the creation of nicotinamide derivatives, which are important in drug discovery. Its bromomethyl group allows for further functionalization, making it valuable in cross-coupling reactions and the synthesis of complex molecules. Additionally, it finds application in the research and development of enzyme inhibitors and receptor modulators, contributing to advancements in medicinal chemistry.