AGN 194310 is primarily utilized in research settings to study its effects on retinoic acid receptors, particularly in the context of cellular differentiation and proliferation. It is often employed in laboratory experiments to investigate the mechanisms of retinoid signaling pathways and their role in various biological processes, including development and cancer. By modulating these pathways, researchers can gain insights into potential therapeutic strategies for diseases influenced by retinoid signaling, such as certain types of cancer and skin disorders. Additionally, it serves as a tool to explore the molecular interactions and downstream effects of retinoid receptor inhibition, contributing to a deeper understanding of cellular regulation and potential drug development.