Used in organic synthesis as an intermediate for pharmaceuticals and natural product analogs. Serves as a building block in the preparation of bioactive molecules, particularly in the development of anticancer and antimicrobial agents. Also employed in photochemical studies due to its conjugated system and light-absorbing properties. Found in some cosmetic formulations as a UV-absorbing compound, contributing to photostability. Additionally, it has been investigated for its potential anti-inflammatory and antioxidant activities in preclinical research.