Used primarily as an intermediate in the synthesis of dyes and pigments, especially in the production of azo dyes. It plays a role in the development of colorants for textiles, inks, and coatings due to its ability to undergo diazotization and coupling reactions. Also finds use in research settings for the preparation of more complex aromatic amines and as a building block in organic synthesis. Its nitro group allows for further functionalization, making it valuable in the development of specialty chemicals.