Widely used in personal care and cleaning products for its excellent foaming and cleansing properties. It effectively removes dirt and oils from skin and hair, making it a common ingredient in shampoos, body washes, facial cleansers, and hand soaps. Its ability to produce rich lather even in hard water enhances user experience in rinse-off products. Also found in toothpastes and household detergents due to its mild surfactant characteristics and compatibility with other ingredients. Often chosen in formulations where reduced irritation is desired compared to harsher sulfates.